You’ve Earned It/YEI,
the digital media platform for SA 60-plussers
YEI’s 2024 Promotions
8m+ South Africans aged 55-plus, with 5.2m South Africans aged 60-plus!
The country’s fastest-growing demographic segment!
Numbers projected to more than double between now and 2050!
An aggregate taxable income of over R600 billion annually!
A rapt audience representing a huge market of people waiting to buy services and products!
The following promotions offer your organisation
great reach to the 60-plus senior market.
If you are looking for maximum exposure to the 60-plus senior market,
YEI is happy to provide information on
an alternative, cost-effective, tailormade package that is just right for you.
Contact us and we can put a quote together for you.
Let’s make it happen!
Please complete the following and YEI will get back to you.
Why You’ve Earned It/YEI?
- You’ve Earned It is the digital media platform for South African 60-plussers, online since 2011
- YEI produces thought-leadership, relevant, informative and meaningful content specifically geared at SA’s 60-plussers, and addressing the pain points of this demographic
- YEI has the most comprehensive platform offering services and benefits to SA 60-plussers
- YEI has the reach to a large 60-plus audience.
How YEI can assist you
- YEI gives organisations the opportunity to run brand awareness campaigns with maximum exposure to a large 60-plus audience..
- In this Longevity economy, 60-plussers are deemed to be one of the highest contributing sectors of society. This is a powerful market for brands, growing both in number and value, in terms of its consumer potential.
- A digital marketing campaign is a key opportunity to expand engagement with a very valuable, vibrant 60-plus audience.
- Enjoy a reach to 104 000+ 60-plussers, including 20 000+ newsletter subscribers
- Reach of 25 000 to 60 000 per month on social media
- 25 000 to 55 000 unique page views per month
You’ve Earned It – the digital media platform for SA 60-plussers
YEI Facebook page: https://www.facebook.com/youveearnedit
YEI WhatsApp groups: https://youve-earned-it.co.za/join-a-yei-whatsapp-group