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Active Ageing

Active Ageing is a term used to describe the maintenance of positive subjective well-being. As well as good physical, social, and mental health.

It is also the continued involvement in one’s family, peer group, and community throughout the ageing process.

It is defined by the World Health Organization (WHO) as “the process of optimizing opportunities for health, participation and security in order to enhance quality of life as people age.”

It’s all about living your best life in your best years.

According to Wikipedia: ‘Active ageing is a concept recently deployed by the European Commission, WHO, and used also in Human Resource Management. This concept evokes the idea of longer activity, with a higher retirement age and working practices adapted to the age of the employee. It also extends to the social engagement of the elderly in the collectivity.’